Commercial Analyst- Loyalty | Melbourne - Inner (VIC)

Job Description

• Hybrid and flexible working, health & wellbeing programs 

• Collaborative culture with a genuine commitment to sustainability 

• 13 month fixed term contract with learn and grow opportunities  (4 days or full time) 

Join Hanes Australasia as a Commercial Analyst – Loyalty 

Are you a strategic thinker with a passion for data-driven decision-making and a customer-first approach? Hanes Australasia, home to beloved brands like Bonds, Bras N Things, and Sheridan, is seeking a talented Commercial Analyst  – Loyaltyto spearhead the commercial success of our loyalty initiatives, reporting to our Head of Loyalty. 

Key Responsibilities: 

• Maximize Profitability: Lead the financial and commercial management of our loyalty programs, focusing on: 

• Optimizing & measuring the return on investment (ROI) 

• Measuring and tracking incremental sales 

• Establishing program KPIs and continuously reviewing theprograms' performance against forecasts and budgets 

• Forecast and Analyse: Leverage insights, create detailed reportsand forecast performance to: 

• Identify new growth opportunitiesand identify areas to optimise program operating costs and efficiencies 

• Develop strategies to enhance customer engagement and value 

• Develop financial models and frameworks for offers to drive profitable returns  

• Run analysis and reporting on campaigns and initiatives to understand impact to sales and member behaviours 

• Project Management & Cross Functional Collaboration: Manage projects with a focus on delivering commercial outcomes via loyalty: 

• Ensuring alignment and effective implementation of loyalty projects across the organization 

• Providing robust analysis and reporting to wider team 

• Running cross-functional meetings and project boards relating to any loyalty developments 

• Coordinating strategic planning, and collaborative efforts across our IT, Marketing and Ecom teams. 

To excel in this role, you will ideally need: 

• Proven P&L Management: 3+ years' experience managing a Profit & Loss (P&L) for a business or brand, demonstrating your ability to drive financial success. 

• Data-Driven Insights: Extensive reporting experience, with the ability to translate complex data into actionable insights and compelling messaging. Experience with data visualisation tools (Power BI, etc.) is preferred. 

• Project Management Excellence: Proven experience in managing projects across cross-functional teams, ensuring seamless collaboration and effective project delivery. Experience with project boards (Monday etc.) is beneficial 

• Organisation: Highly organised and able to juggle multiple projects and P&Ls at once. 

• Stakeholder Management: Excellent communication and collaboration skills, with the ability to work cross-functionally.  

• Previous experience working within loyalty and retail would be beneficial. 

About Us 

Hanes Australasia is a leading retailer with a network of over 550 stores, 14 websites, and an extensive wholesale presence across Australia, New Zealand, and beyond. We are committed to creating a better life for people and the planet through our sustainability initiatives and ethical practices. 

What can we offer you? 

• Work for an amazing brand that is an Aussie household name … work with inspiring cross-functional teams and stakeholders … join a business with an unrivalled culture! 

• Genuine commitment to global sustainability https://hbisustains.com/ 

• Huge staff discounts across all the amazing brands in the Hanes portfolio … we're talking huge savings on Bonds, Champion, Sheridan, Bras N Things, Berlei, Jockey – and more! 

• Sample sales and extended family and friends' discounts 

• Wellness Programs – regular free skin checks, flu shots, remedial massages, Employee Assistance Program, fresh fruit delivered on-site   

• Access to awesome perks, including corporate discounts,Employee Assistance Program, Parental Leave Program 

• Monthly business updates from our CEO and Senior Leadership Team, with regular presentations from our community partners 

• “Summer Fun” – take advantage of a day leave every fortnight, in addition to your leave allowance, during the summer months and make the most of the sun! 

• Company-wide “Golden Yarn” Reward & Recognition Program 

• Flexible and relaxed office environment with sit-stand desks and a strictly casual dress-code! 

• “Lunch & Learn” sessions, with topics including financial management and health & wellness 

• Established and committed LEAN organization offering on-going training to all employees 
    

CULTIVATING A DIVERSE AND INCLUSIVE WORKPLACE 

Here at Hanes Brands Australasia, we are focused on cultivating a workplace that is diverse, inclusive and vibrant. In fact, we know our both workplace culture and business are only strengthened by our differences. We encourage our employees to bring their true selves to work and support them to reach their full potential both personally and professionally. Therefore, we warmly welcome people of all genders, races, ages and abilities or any other backgrounds or differences to apply to work with us. 

 #LI-PRIORITY