• Own the voice of all our amazing brands!
• Bonds, Berlei, Jockey, Champion and more!
• Highly autonomous role in a fast-paced and fun team

What's in it for me?

Who wouldn't want to be part of Hanes Brands? Our culture is fantastic, made so by our people and the standards we set and strive towards each day. We enjoy the benefits of being part of a global organisation, whilst staying true to our Aussie heritage. As a company, we are passionate about developing our people, and there are endless opportunities for career progression across so many different areas of our business. We are open, collaborative and straight-talking: we love coming to work every day and being part of bringing our iconic Australia brands to life that are loved by, well - everyone!

Other perks:

• We're big on training & development and promoting from within – there are genuine career opportunities across our business available for you to explore
• 50% off our fabulous brands, including Bonds and Sheridan
• Reduced Health Insurance premiums with our partner BUPA
• MS Office 365 licenses

• Generous family and friends discounts
• Fabulous modern office space in the beautiful Kew, equipped with sit-stand desks
• Regular Sample Sales where you can pick up some real bargains!

COPYWRITER | 12 month fixed term contract | Kew

Highly autonomous role for an experienced copywriter to create content that tells captivating brand and product stories, and to build a vibrant and engaged community for all our brands looking after both digital and non-digital.

Reporting into the Head of Marketing, Bonds, this fast-paced role will see you writing dynamic and compelling content for: EDMs, web tiles, social copy for Facebook and Instagram, product descriptions for Bonds, Berlei, Jockey, Champion and Playtex, SEO and page copy and Bonds blog content. It will also see you collaborate closely with various departments including eCommerce, graphic design and marketing teams across a number of brands.   

You are highly organised and self-motivated with the ability to manage your own workload and meet deadlines. You are someone who is comfortable building and fostering strong internal relationships with teams situated both in-house and interstate. You are highly efficient, flexible and productive and apply a customer-centric lens to everything you create.

What experience do I have?           

• Tertiary or relevant studies undertaken within marketing, journalism or communications or related discipline combined
• Minimum of 3 years' experience in content production and writing
• Retail, commercial and/or agency experience
• Ability to manage multiple brand messaging, each with a different customer demographic who require different “tones”
• Experience in working with highly ‘creative' brand management on above the line campaigns

A bit about us …

Hanes Australasia is home to iconic Aussie brands Bonds, Sheridan and Berlei – to name but a few – and we are proud to be part of Hanes Brands Inc, the world's largest manufacturer and marketer of basic apparel brands.

The Apparel Group is the largest operating group in Hanes Australasia and our brands speak for themselves: Bonds, Berlei, Champion, Holeproof, Jockey, Rio, Voodoo, Kayser, Razzamatazz and many more … Our Head Office is based in Kew, an Eastern suburb of Melbourne, with easy transport links in and out of the City. We have a NSW office based in Burwood and a New Zealand office in Greenlane, Auckland. Together our dedicated and talented teams are famous for designing and bringing to market a range of fabulous undies, intimates, hosiery, socks and apparel for men, women, kids and baby. 

With a foot firmly in retail – our store network is up to 100 stores and counting – combined with some fantastic wholesale partnerships and a growing international presence, the future is looking bright!

Express your interest by selecting APPLY NOW and upload your CV.